How is this different from Google SEO?

Google ranks web pages. AI assistants generate answers. That means they mention your brand directly or not at all. You can't 'rank' — you must be referenced. It’s a new game, with new rules.

Do I need technical skills to use this tool?

No. You just enter your website, answer a few questions, and we’ll do the rest. No setup, no integrations, no headaches.

Which platforms do you track?

We currently track mentions across ChatGPT, Perplexity, Claude, and Gemini — with more AI platforms coming soon.

How do you find brand mentions in AI tools?

We run a curated set of real prompts across platforms and analyze which brands get mentioned — and how often. This gives you real visibility data, not guesses.

Find the Right Plan for Your Brand’s AI Visibility

AI search visibility means how often your brand appears in answers from AI tools like ChatGPT, Perplexity, Claude, and Gemini. If you're not showing up, you're losing traffic, visibility, and potential revenue — even if your SEO is strong.

How to Perform and Automate an SEO Audit for a Marketing Company Using AI and SEO Tools

Name: SpotRise AI SEO Platform
Brand: SpotRise
Price: 69.00 USD
Availability: InStock

Date Published

November 14, 2025

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Conducting an SEO audit for a marketing company involves identifying technical, on-page, and off-page issues through automation tools like SEMrush, Screaming Frog, or Surfer SEO. Use AI to summarize insights, track performance, and optimize recommendations.

Copy

Traffic dropped? Find the 'why' in 5 minutes, not 5 hours.

Spotrise is your AI analyst that monitors all your sites 24/7. It instantly finds anomalies, explains their causes, and provides a ready-to-use action plan. Stop losing money while you're searching for the problem.

Book a Demo

Key Takaways

Automate repetitive checks with tools like Ahrefs, SEMrush, and Screaming Frog.

Use AI (e.g., ChatGPT or Surfer AI) to generate summaries, action plans, and SEO briefs.

Audit technical SEO first—broken links, crawl errors, redirects.

Benchmark competitors to find content and backlink gaps.

Set up scheduled reporting using tools like Google Data Studio or Looker.

Iterate monthly based on traffic performance and rankings.

Frequently Asked Questions

What is an SEO audit for a marketing company?

Monthly for active sites, quarterly for moderate traffic, and at least once after any major site change.

How often should an SEO audit be done?

Monthly for active sites, quarterly for moderate traffic, and at least once after any major site change.

What AI tools help with SEO audits?

Surfer SEO, Jasper, ChatGPT, and MarketMuse can help with content analysis, outlines, and topic optimization.

How can I automate the SEO audit process?

Use Screaming Frog Scheduler, Zapier triggers for SEMrush/Ahrefs, and GA4+Looker Studio dashboards.

Why are backlinks crucial to audit?

They directly impact authority and ranking. Toxic or irrelevant links can harm SEO performance.

Step by Step Plan

Crawl the Website

Use Screaming Frog or Sitebulb to scan onsite errors, duplicate content, broken links.

Analyze Technical SEO

Check Core Web Vitals, mobile performance, sitemap/indexing issues using Google Search Console and PageSpeed Insights.

Evaluate On-Page SEO

Run content audits with Surfer SEO or Clearscope for keyword optimization and content depth.

Evaluate On-Page SEO

Use Ahrefs or SEMrush to analyze backlinks, anchor text, and domain authority.

Report and Automate

Create dashboards in Looker Studio. Schedule audits via API or Zapier using connected tools.

Comparison Table

Manual SEO Audit

Automated SEO Audit with AI

Time-intensive data collection

Fast and scalable audits

High risk of missing issues

Covers 100+ factors efficiently

No real-time updates

Real-time change tracking

Requires SEO expertise

AI-based insights and summaries

Manual reporting

Automated dashboard reporting

Tired of the routine for 50+ clients?

Your new AI assistant will handle monitoring, audits, and reports. Free up your team for strategy, not for manually digging through GA4 and GSC. Let us show you how to give your specialists 10+ hours back every week.

Get Free Demo

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