Keyword Clustering
Keyword clustering groups related search queries into clusters for SEO content strategy.
Definition
Keyword clustering uses algorithms or rules to organize keywords by intent or similarity.
Why it matters
It helps scale content creation and avoids cannibalization.
Example: Grouping 'buy running shoes' and 'best sneakers online' into one cluster.
Use Cases
Content Strategy
Plan topics from keyword groups.
Avoid Cannibalization
Prevent multiple pages from targeting the same query.
SERP Coverage
Cover all variations in one page.
Use AI clustering to save time.
Automation
Frequently Asked Questions
What is keyword clustering?
Organizing related search terms into content groups.
Why is it useful?
It improves topical authority and avoids duplicates.
How do you cluster keywords?
By SERP similarity, intent, or semantic distance.
Can AI do this?
Ahrefs, Semrush, Spotrise AI.
What tools can I use?
Ahrefs, Semrush, Spotrise AI.