Glossaries
Search Generative Experience (SGE)

Search Generative Experience (SGE)

SGE is Google’s AI-powered search experience showing summarized answers at the top of results.

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Definition

SGE combines generative AI with traditional search to provide contextual answers.

Impact

It changes CTR patterns by answering queries directly in SERPs.

Use Cases

Example: Query 'best CRM tools' shows AI summary box.

Use Cases

SERP Visibility

Track AI box placements.

Content Strategy

Adapt to zero-click searches.

Traffic Recovery

Optimize for featured content.

Stay ahead of generative changes.

Future-Proof SEO

Frequently Asked Questions

What is SGE?

Google’s Search Generative Experience.

Why is it important?

It changes how users interact with SERPs.

Does it reduce clicks?

Yes, for informational queries.

Can I optimize for SGE?

No, rolling out gradually.

Is it live everywhere?

No, rolling out gradually.

Related Terms

Canonical Tag

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Semantic SEO

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Indexing API

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Content Pruning

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