Task Answers
Low CTR in GSC

Low CTR in GSC

Author

Date Published

October 3, 2025

Table of contents

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Low CTR in GSC means your snippets attract fewer clicks than expected for their ranking.

Call to Action
Copy

Key Takaways

Indicates snippet underperformance.
Can signal intent mismatch.
Often caused by poor meta titles.
Fix with CTR optimization.
Benchmarks vary by position.
Quick SEO win.

Frequently Asked Questions

What is low CTR?

Weak snippets or strong SERP features.

What causes it?

Weak snippets or strong SERP features.

How to fix it?

Rewrite meta tags and add schema.

What is a healthy CTR?

Varies by position; 5–10% at top 3.

Can AI detect low CTR?

Yes, anomaly agents highlight them.

Step by Step Plan

01

Export GSC Data

Download CTR by query/URL.

02

Benchmark CTR

Compare vs average CTR curves.

03

Find Gaps

Locate URLs below average CTR.

04

Find Gaps

Rewrite titles & descriptions.

05

Monitor

Recheck CTR changes in GSC.

Comparison Table

Low CTR Pages
Optimized CTR Pages
Poor snippets
Strong snippets
Below benchmarks
Match benchmarks
Lost traffic
More traffic
Low engagement
High engagement
Weak titles
Compelling titles

Sources

Backlinko CTR Data
Google Search Blog
Ahrefs