How is this different from Google SEO?

Google ranks web pages. AI assistants generate answers. That means they mention your brand directly or not at all. You can't 'rank' — you must be referenced. It’s a new game, with new rules.

Do I need technical skills to use this tool?

No. You just enter your website, answer a few questions, and we’ll do the rest. No setup, no integrations, no headaches.

Which platforms do you track?

We currently track mentions across ChatGPT, Perplexity, Claude, and Gemini — with more AI platforms coming soon.

How do you find brand mentions in AI tools?

We run a curated set of real prompts across platforms and analyze which brands get mentioned — and how often. This gives you real visibility data, not guesses.

Find the Right Plan for Your Brand’s AI Visibility

AI search visibility means how often your brand appears in answers from AI tools like ChatGPT, Perplexity, Claude, and Gemini. If you're not showing up, you're losing traffic, visibility, and potential revenue — even if your SEO is strong.

Over-Optimized Anchors

Date Published

October 3, 2025

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Over-optimized anchors are unnatural, keyword-stuffed links that can harm SEO.

Copy

Key Takaways

Risk of penalties.

Signals manipulation.

Weakens trust.

Fix with anchor diversity.

Monitor in backlink audits.

Natural anchors rank safer.

Frequently Asked Questions

What are over-optimized anchors?

Google sees it as manipulation.

Why is it risky?

Google sees it as manipulation.

What’s a safe ratio?

Usually <50% exact-match.

How to fix them?

Diversify with branded anchors.

Can AI detect anchor spam?

Yes, via NLP on anchor text.

Step by Step Plan

Crawl Anchors

Extract anchor texts.

Audit Backlinks

Find keyword-stuffed anchors.

Detect Issues

Identify unnatural patterns.

Detect Issues

Use branded or generic anchors.

Monitor

Recheck in backlink tools.

Comparison Table

Over-Optimized Anchors

Natural Anchors

Keyword stuffing

Diverse anchors

Manipulative

Natural

Risky

Safe

Unnatural patterns

Healthy patterns

Penalties possible

No penalties

Sources

Google Link Spam Update

Ahrefs Anchors Guide

Search Engine Journal

Over-Optimized Anchors

Table of contents

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What are over-optimized anchors?

Why is it risky?

What’s a safe ratio?

How to fix them?

Can AI detect anchor spam?

Crawl Anchors

Audit Backlinks

Detect Issues

Detect Issues

Monitor